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| Market Overview Amman The Ammani market represents the major sales slot especially in its western part, which is characterized by a higher level of income and education. Most of the important accounts are concentrated in this area. Northern Jordan The two most important cities in Northern Jordan are Irbid and Zarqa. Both cities have a high population ratio, a large number of outlets and very low purchasing capacities. Both form the main market for counterfeit operations and parallel imports. Southern Jordan The most important cities in Southern Jordan are Tafileh, Karak and Maan. These are characterized by a low population ratio and very limited purchasing power. They have a marginal business importance. Aqaba The newly established economic zone is still underdeveloped. But, there are big expectations attached to its future, mainly due to the tax and customs exemptions it offers. |
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